Get Noticed through Video Marketing and Digital Branding The digital landscape is changing dramatically and with that change comes more affordable and clever ways of marketing and delivering meaningful content to our audience. Now more than ever, we can control our...
So often, businesses launch into a shotgun approach to their online marketing or digital media strategy. Many are hoping that a stray post will capture a customer. Sometimes this works, but it is very inefficient, confuses the brand message, and costs time and money....
If you are like me, social media is a big part of our social and business life. Over Thanksgiving, my social media consumption was off the charts, and I am not the only one. Social media is being devoured, especially over the holidays, and I expect that trend to...
Social Media is now much, much more than an occasional Tweet and Facebook post. The game has changed and in the commodity of the financial world, where there is literally a financial planner or bank on every corner, we need a competitive edge. Websites are typically...
What steps should we take on our website to establish credibility and build trust with our visitors and prospective customers? The reliability of our website affects whether a visitor takes the next step to contact the organization, make a purchase or just leave our...